This Privacy Policy (the “Policy”) describes how Yongkang Hengtu Technology Co.,Ltd (“we”, “us”, “our”) collects, uses, stores, shares, and protects personal information of users (“you”, “your”) who access and use our website [Website URL] (the “Site”). The Site primarily provides information about our weighing equipment products (including but not limited to personal scales, kitchen scales, commercial weighing scales) and related sales services.
By accessing, browsing, or using the Site, you acknowledge that you have read, understood, and agreed to the collection and use of your information in accordance with this Policy. If you do not agree with the terms of this Policy, please do not use our Site.
1. Information We Collect
We collect two categories of information to provide and optimize our services: Personal Identifiable Information (PII) and Non-Personal Identifiable Information.
1.1 Personal Identifiable Information (PII)
We collect PII only when you voluntarily submit it to us, including but not limited to:
Contact details: Full name, email address, phone number, shipping/billing address
Business information: Company name, job title (for B2B inquiries)
Payment-related information: Credit card details, bank account information (processed by third-party payment providers, we do not store full payment credentials)
Communication records: Content of your emails, form submissions, or live chat messages about product inquiries, order placements, or after-sales support
1.2 Non-Personal Identifiable Information
We automatically collect non-PII about your interaction with the Site through cookies, web beacons, and similar tracking technologies, including:
IP address, browser type and version, device model and operating system
Pages visited, time spent on the Site, referral source (e.g., search engine, social media)
Product browsing history (e.g., which weighing scale models you viewed)
2. Use of Cookies and Tracking Technologies
We use cookies to enhance your user experience on the Site. Cookies are small text files stored on your device that help us:
Remember your language preference or region settings
Analyze traffic trends and optimize product page layouts
Provide targeted product recommendations based on your browsing history
You can adjust your browser settings to block or delete cookies, but this may disable certain features of the Site (e.g., saving your shopping cart items). For more details about our cookie usage, please refer to our [Cookie Policy] (if applicable).
3. How We Use Your Information
We use the collected information for the following legitimate business purposes:
Process your product orders, inquiries, and after-sales requests (e.g., delivering weighing scales, troubleshooting product issues)
Send you order confirmations, shipping notifications, and invoices
Respond to your customer service questions and provide technical support for our weighing equipment
Send you marketing communications (e.g., new product launches, promotional offers for scales) only if you have given explicit consent
Improve our Site design, product quality, and service efficiency based on user behavior data
Prevent fraudulent transactions and protect the security of our Site and users
4. Sharing of Your Information
We will not sell, rent, or lease your personal information to third parties for commercial purposes without your explicit consent. We may share your information in the following limited circumstances:
Trusted Service Providers: We share information with third-party vendors who perform services on our behalf, such as payment processors (e.g., PayPal, Stripe), shipping carriers (e.g., DHL, FedEx), and email marketing platforms. These providers are contractually obligated to protect your data and only use it for the purposes we specify.
Legal Compliance: We may disclose your information if required by law, regulation, or a valid legal request (e.g., court order, subpoena) to comply with applicable export/import laws for weighing equipment.
Business Transfers: In the event of a merger, acquisition, or sale of all or part of our assets, your information may be transferred as part of the transaction. We will notify you of any such change by posting a notice on our Site.
5. Data Security and Retention
5.1 Data Security
We implement industry-standard security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction, including:
Encryption of data transmission (e.g., SSL/TLS protocol for online payments)
Restricted access to PII (only authorized staff can access user data)
Regular security audits and updates to our IT systems
However, no method of data transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security of your information.
5.2 Data Retention
We will retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, or as required by applicable laws. For example:
Order and payment records: Retained for 7 years to comply with tax and accounting regulations
Customer service records: Retained for 2 years after the last interaction
Browsing data: Retained for 12 months to analyze user trends
After the retention period, we will securely delete or anonymize your data.
6. Your Data Rights
Depending on your country/region of residence, you may have the following rights regarding your personal information (subject to local data protection laws such as GDPR):
Right to Access: Request a copy of the personal information we hold about you
Right to Correction: Request to update or correct inaccurate or incomplete data
Right to Deletion: Request to erase your personal information (subject to legal exceptions)
Right to Restrict Processing: Request to limit how we use your data
Right to Data Portability: Request to receive your data in a structured, machine-readable format
Right to Withdraw Consent: Withdraw your consent for marketing communications at any time (by clicking the “unsubscribe” link in our emails)
To exercise these rights, please contact us at [Contact Email: e.g., [email protected]] or [Contact Phone Number]. We will respond to your request within [e.g., 30] days as required by law.
7. Third-Party Links
Our Site may contain links to third-party websites (e.g., product review platforms, shipping carrier sites). We have no control over the content, privacy policies, or practices of these third-party sites and assume no responsibility for their actions. We encourage you to review the privacy policies of any third-party sites you visit.
8. Children’s Privacy
Our Site is not intended for children under the age of 13 (or the applicable age of digital consent in your region). We do not knowingly collect personal information from children. If we become aware that we have collected PII from a child without parental consent, we will take immediate steps to delete the information.
9. Changes to This Privacy Policy
We reserve the right to update or modify this Policy at any time. Any changes will be posted on this page with an updated “Last Updated” date. Your continued use of the Site after the changes take effect constitutes your acceptance of the revised Policy. We recommend you review this Policy periodically.
10. Contact Us
If you have any questions, concerns, or requests regarding this Policy or our data practices, please contact us.
